Research on Enterprise Service Integration Mechanism Based on the Perspective of the Dynamic Fit——A Longitudinal Case Study of Joyi Supply Chain Group of 1999-2017

Abstract

Abstract:

Service integration can satisfy the personalized expression of customer needs in information value planning and management decision support. At the same time, it can effectively help evaluate the market potential of service integration, so as to achieve the expansion of trade-off and multi-functional boundaries. Based on the enterprise service extension and service integration as the main line, using the method of case study, this paper discusses the theoretical framework and the enterprises in the era of mobile Internet services under the integration mechanism at different stages of development in service extension and service integration system construction, and reveals the path from the perspective of dynamic matching. The research results show that there are three modes of service integration in enterprises, namely, the market oriented service integration in the initial stage of entrepreneurship, the platform building service integration in the progressive stage, and the innovative eco service integration in the stage of sustainable development. Through the analysis, focusing on the design and evolution of service integration mode, we can provide new clues and perspectives for the theory and method of service design and innovation research, and help strengthen the cultivation and construction of enterprise's service innovation capability.

Key words: dynamic fit, service integration, service innovation, case study

Yu Chao, Zhu Jin, Xia Tongshui. Research on Enterprise Service Integration Mechanism Based on the Perspective of the Dynamic Fit——A Longitudinal Case Study of Joyi Supply Chain Group of 1999-2017[J]. , 2019, 31(2): 291-304.

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