Group Culture Control, Culture-strategic Alignment and the Performance of Group Affiliates

Abstract

Abstract:

As an important method of management control of business groups, the effectiveness of culture control hasn't been proved. Using 145 samples of group-affiliates from a survey, this research focuses on the relationship between group culture control, the diversification type and performance of affiliates. The finding suggests that:(1) group culture control enhances the performance of affiliates, and this influence will not be weakened with the improvement of institutional environment. (2) the strong group culture control tends to match the related diversification, while the weak group culture control tends to match the unrelated diversification. (3) the above alignment between group culture control and diversification enhances the performance of affiliates. The above conclusions indicate the long-standing effectiveness of group culture control and support the effect of group "soft control". Besides, it is proved that there is the best alignment between group culture control and diversification type. All the above conclusions expand the choice of the ways of group control.

Key words: enterprise group, culture control, synergy, the match between structure and strategic

Chen Zhijun, Ma Pengcheng, Min Yijie, Dong Qing. Group Culture Control, Culture-strategic Alignment and the Performance of Group Affiliates[J]. , 2018, 30(6): 163-172.

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