›› 2016, Vol. 28 ›› Issue (1): 121-129.

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A Cross-level Research on Corporate Social Responsibility's Impact on Employee Performance: Mediating Role of Perceived Organizational Support and Perceived External Prestige

Yan Aimin, Li Ge   

  1. Business School of Central South University, Changsha 410083
  • Received:2014-09-05 Online:2016-01-30 Published:2016-02-01

Abstract:

With a survey of 1308 employees from 83 companies, this research explores the cross-level effect of corporate social responsibility on employee's in-role behavior and organizational citizenship behavior, and the mediating role of perceived organizational support and perceived external prestige in this relation. The results indicate that corporate social responsibility has positive influence on employee's in-role behavior and organizational citizenship behavior. Additionally, perceived organizational support plays a complete mediating role both in the relation of corporate social responsibility and in-role behavior and the relation of corporate social responsibility and organizational citizenship behavior; perceived external prestige plays a complete mediating role in the relation of corporate social responsibility and organizational citizenship behavior, while partial mediating role in the relation of corporate social responsibility and in-role behavior. Study limitations and future research are discussed.

Key words: corporate social responsibility, perceived external prestige, perceived organizational support, in-role behavior, organizational citizenship behavior