›› 2015, Vol. 27 ›› Issue (10): 161-172.

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Panorama of China's MBA Programs under the Background of Education Reform: Based on the Co-plot Method

Liu Linqing, Zhang Ting, Han Feiying   

  1. Economics and Management school, Wuhan University, Wuhan 430072
  • Received:2014-04-29 Online:2015-10-31 Published:2015-11-06

Abstract:

Since 1991 when the first 9 universities were approved by Academic Degrees Committee of the State Council to enroll MBA students, more and more universities have been approved to do so, and more recently some universities were approved to launch comprehensive reform pilot work of postgraduates education. This is a rapid but relative slow development process of China's MBA programs. The credit crisis confronting global business education especially after the financial crisis gives rise to the question of what strategy China's local MBA education should follow in the situation where China is reforming its education system by diversifying away from the unified curriculum provision. This paper draws upon 26 pilot MBA colleges of the first two batches and uses Co-plot method to build a strategic group panorama of four university groups and five course groups, with variables being required courses, course selection areas and specialty programs of China's MBA schools. By comparing the differences in their MBA program system to find the characteristics of each school, we aim to explore the direction of China's MBA curriculum system reform. Also by comparing with American MBA programs, we hope to provide some directions and suggestions for the localization and internationalization of China's MBA programs innovation.

Key words: MBA education reform, MBA program, strategic group, panorama