管理评论

管理评论 ›› 2024, Vol. 36 ›› Issue (6): 146-156.

• 创新与创业管理 • 上一篇    

组织绿色文化对企业节俭式创新的影响机制：绿色供应链学习的中介作用与绿色组织认同的调节作用

叶江峰1, 秦伟旺1, 郝斌2   

  1. 1. 安徽大学商学院, 合肥 230601;
    2. 华东理工大学商学院, 上海 200237
  • 收稿日期:2022-08-12 发布日期:2024-07-05
  • 作者简介:叶江峰，安徽大学商学院教授，博士生导师，博士；秦伟旺，安徽大学商学院硕士研究生；郝斌(通讯作者)，华东理工大学商学院副教授，硕士生导师，博士。
  • 基金资助:
    国家自然科学基金面上项目(72374002；71972002；72274061)；安徽省自然科学基金项目（2108085Y25；2208085MG184）。

The Mechanism of How Organizational Green Culture Influences Firm Frugal Innovation: The Role of Green Supply Chain Learning and Green Organizational Identity

Ye Jiangfeng1, Qin Weiwang1, Hao Bin2   

  1. 1. School of Business, Anhui University, Hefei 230601;
    2. School of Business, East-China University of Science and Technology, Shanghai 200237
  • Received:2022-08-12 Published:2024-07-05

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摘要： 节俭式创新作为一种资源约束情境下的新型创新范式，可以避免企业对生产资源的过度消耗和对生态环境的过度破坏，促进企业价值创新及社会的可持续发展，进而推动“碳中和、碳达峰”目标的实现。尽管节俭式创新的实践与相关研究已经积极开展，但对其形成的内在机制研究有待深入。基于长三角区域224家制造业企业的问卷调查数据，本研究探讨了组织绿色文化通过绿色供应链学习（绿色供应商学习和绿色客户学习）作用于节俭式创新的中介机制，以及绿色组织认同对该中介效应的调节作用。研究发现，组织绿色文化正向显著影响企业节俭式创新；绿色供应商学习、绿色客户学习在组织绿色文化与企业节俭式创新之间起到了中介作用；绿色组织认同正向调节绿色供应商学习、绿色客户学习在组织绿色文化和节俭式创新关系间的中介作用。本研究丰富了组织文化理论、组织学习理论以及组织认同理论在企业开展节俭式创新中的运用，弥补了节俭式创新内部形成机制研究的不足。

关键词: 节俭式创新, 组织绿色文化, 绿色供应商学习, 绿色客户学习, 绿色组织认同

Abstract: Frugal innovation, as a new innovation paradigm under resource-constrained situation, can avoid excessive consumption of production resources and ecological environment. It promotes firms’ value innovation and social sustainable development, facilitating the realization of the “carbon neutral and carbon peak” target. Although the practice and study of frugal innovation have been actively carried out, the formation mechanism of frugal innovation need to be further explored. Based on the survey data of 224 questionnaires from manufacturing firms in the Yangtze River Delta region, this study aims to determine the impact of organizational green culture on frugal innovation and thus proposes a moderated mediation model to explore the mediating effect of green supply chain learning (green supplier learning and green customer learning) and the moderating effects of green organizational identity in the above process. The results show that organizational green culture has a significant positive impact on frugal innovation. Green supplier learning and green customer learning mediate the relationship between organizational green culture and frugal innovation. Green organizational identity positively moderates the mediating effect of green supplier learning and green customer learning on the relationship between organizational green culture and frugal innovation. This study enriches and deepens the application of organizational culture theory, organizational learning theory and organizational identity theory in firms carrying out frugal innovation, and provides an unprecedented insight into the formation mechanism of frugal innovation.

Key words: frugal innovation, organizational green culture, green supplier learning, green customer learning, green organizational identity