Abstract: With the continuous deepening of people’s understanding of corporate social responsibility, the core goal of enterprises is no longer just to pursue economic value. Corporate social goal orientation is considered a sustainable development driving force in the transformation of the market economy. In view of this, based on the theory of resource dependence and from the perspective of the dual system of economy and society, this paper aims to explore the impact of external core stakeholders on the social goal orientation of enterprises. Based on the panel data of Chinese listed companies from 2012 to 2018, this paper explores the driving factors of social goal orientation according to the characteristics of sample enterprises and their groups, and establishes an analytical paradigm of stakeholder relationship enterprise social goal orientation based on the economic social dual system. The empirical results indicate that the heterogeneity of stakeholder relationships can bring different driving effects: the relationship between stakeholder relationships and corporate social goal orientation will also change due to different subsystems of enterprise bias; when enterprises prioritize the dual system of economy and society, market and government relationship have the most significant positive impact on the social goal orientation of enterprises; when enterprises only integrate into social subsystems, strong government relationships are not conducive to achieving corporate social goal orientation; when enterprises only focus on economic subsystems, they place too much emphasis on utilizing market relationship to achieve wealth. Although strong market relationship leads to strong market competitiveness of these enterprises, market stakeholders propose corresponding market demands, leading to a marginal and significant driving effect of economic interests as the ultimate pursuit of the main body of the enterprise’s social goal orientation; when a company is in a low-quality stage, its credibility and reliability are poor, and its acceptance by the market is low. At the same time, it faces a high threshold of legitimacy. At this stage, the company rejects the integration of economic and social subsystems, leading to weak government and market relationship in promoting the company’s social goals. Given the “game nature” of the role of the government and the market, this study proposes a corporate social goal-oriented research based on the interaction between enterprises and the external environment, integrating an economic social dual system framework. It provides important reference significance for areas such as heterogeneous environmental context impact, enterprise value, stakeholder relationship driven, and strong impact generated by market exchange.

Key words: stakeholder relationship, social goal-oriented, dual system of economic-social