How does Leader's Behavioral Integrity Affect Follower's Loyalty? An Investigation Based on Traditional Chinese “Bao” Culture

Abstract

Abstract:

Leader's behavioral integrity is defined as the perceived pattern of alignment between a leader's words and deeds. Despite of a large number of studies, there is no any empirical investigation specific to Chinese context. This is surprising in that leader's words and deeds alignment is emphasized and considered an important ethical characteristic in Chinese philosophical culture and management practice. Rooted in Chinese background and adopting Chinese traditional Bao culture as an overarching theoretical framework, the current study aims to explicate the underlying mechanisms of relationship between leader's behavioral integrity and followers' organizational-based and leader-based loyalty. We examine these research questions with 430 employee data collected from a manufacturing firm in Guangdong. Consistent with hypotheses, it is found that:(1) leader's behavioral integrity is positively correlated with followers' loyalty to the organization, wherein followers' loyalty to the leader plays a mediating role in the link; (2) both the followers' paternalism orientation and leader-member affective relational identity moderate the relationship between leader's behavioral integrity and followers' loyalty to the leader, and further moderate the indirect effect of leader's behavioral integrity on follower's loyalty to the organization via loyalty to the leader. Exploring the consequences of leader's behavioral integrity in Chinese background and its influencing mechanism as well as boundary conditions based on Chinese traditional culture, the current study provides insights into the effects of leader's behavioral integrity and would boost Chinese researchers' and practitioners' interest in this topic.

Key words: leader behavioral integrity, paternalism orientation, leader-member affective relational identity, loyalty to leader, loyalty to organization

Wang Zhen, Xu Haoying, Song Meng. How does Leader's Behavioral Integrity Affect Follower's Loyalty? An Investigation Based on Traditional Chinese “Bao” Culture[J]. , 2018, 30(4): 106-119.

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