›› 2019, Vol. 31 ›› Issue (5): 277-290.

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Research on the Synergistic Incentive Mechanism of Scientific Research Crowdsourcing Network: Case Study of “InnoCentive”

Sun Xinbo1, Zhang Mingchao1, Lin Weixin2, Hu Mengqin1   

  1. 1. School of Business and Administration, Northeastern University, Shenyang 110169;
    2. School of Economics and Management, Tsinghua University, Beijing 100084
  • Received:2017-07-07 Online:2019-05-28 Published:2019-05-31

Abstract:

The key to the success of the crowdsourcing is to build the incentive mechanism for the seeker and the solver. Taking the "InnoCentive" as the case,this paper aims to explore the synergistic incentive mechanism of the contractor and the contractor from the perspective of the intermediary,and construct a three-level synergistic incentive mechanism model. The first-level synergy originates from the complementary effect of the explicit and implicit incentives within the seeker or solver. And the second-level synergy originates from the activation incentives achieved through the deep cooperation and effective linkage between the seeker and solver. The third-level synergy originates from the emerging incentive achieved through the regulatory effect of the intermediary. Three-level's synergistic incentive mechanism covers the three parties and overall process of crowdsourcing,which is conducive to improve the overall efficiency of crowdsourcing.

Key words: crowdsourcing, scientific research crowdsourcing, synergistic incentive mechanism, three-level's synergy, activation incentive, emerge incentive