›› 2018, Vol. 30 ›› Issue (9): 186-198.

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The Influencing Factors Model of Corporate Social Responsibility Management Patterns and Improving Policies

Li Yanli1,2, Gao Lan1   

  1. 1. College of Economics and Management, South China Agricultural University, Guangzhou 510642;
    2. College of Forestry and Landscape Architecture, South China Agricultural University, Guangzhou 510642
  • Received:2016-05-03 Online:2018-09-28 Published:2018-09-29

Abstract:

This research explores the influencing factors of corporate social responsibility management patterns and their acting mechanism through interviews based on grounded theory. The results indicates:(1) the cognition on corporate social responsibility, consciousness levels and behaviors of stakeholders, corporate institutional and economic environment, characteristics of products, corporate development level and cost-benefit of corporate social responsibility behaviors have influence on the corporate social responsibility management patterns. The cognition of corporate social responsibility is the decisive factor of the corporate social responsibility management patterns. The other variables are moderators of the relationship between the cognition and the management patterns that influence the directions and intensity of acting. Based on the above, this research tries to construct the influencing factors model of corporate social responsibility management patterns, ‘the cognition on corporate social responsibility-context-corporate social responsibility management patterns’. (2) Sources of cognitions of corporate social responsibility influence the predictive abilities of cognition on corporate social responsibility management patterns. Intensities of contextual variables, sources and levels of cognitions of corporate social responsibility influence the moderating effect degrees of contextual variables on the relationships of cognitions and behaviors. The conclusions of this research offer directions and references to the government to make relating decisions.

Key words: corporate social responsibility management patterns, influencing factors model, the cognition on corporate social responsibility, moderators, improving policies