Research on the Evolution Transition and Mechanism of Innovation Ecosphere under the Dominant Logic of Enterprise——An Exploratory Case Study of Dong-E-E-Jiao Group

Abstract

Abstract:

This study is based on the analysis of the development process of Dong-E-E-Jiao Group, and explores the growth path and the mechanism behind the development of innovation ability and innovation ecosystem under the dominant logic of enterprise. Through the analysis of enterprise product innovation logic, marketing innovation logic, human capital innovation logic, service innovation logic and strategic innovation logic, the growth path of enterprise innovation ecosystem is divided into the internal innovation cultivation stage marked by the product core value function as the symbol, and the open innovation characterized by cross boundary multi innovation integration. At the same time, the three operating mechanisms of the linkage self-development mechanism, the self-repairing mechanism of the topology and the mechanism of the interface self-coupling mechanism are precipitated, and the evolutionary transition path and the mechanism model of the innovation ecosystem are constructed. It is found that the essence of the innovation ecosystem is the co-evolution of the three major operational mechanisms under the dominant logic of enterprise, and the regeneration and upgrading of innovation capability. The research results provide theoretical reference and practical significance for enterprises' innovation practice.

Key words: dominant logic, innovation ecosphere, innovation capability, operation mechanism, case study

Yu Chao, Zhu Jin. Research on the Evolution Transition and Mechanism of Innovation Ecosphere under the Dominant Logic of Enterprise——An Exploratory Case Study of Dong-E-E-Jiao Group[J]. , 2018, 30(12): 285-300.

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