制造企业服务化、研发创新投入与企业绩效——基于技术密集型企业的实证研究

摘要/Abstract

摘要： 服务化是制造企业转型升级、价值增值的重要方式，而研发创新投入有助于企业产品技术升级与价值链攀升。本文选取2013—2019年中国技术密集型上市制造企业面板数据，实证研究了制造企业服务化、研发创新投入与企业绩效三者关系。研究结果表明：服务化与企业绩效呈倒U型关系；研发创新投入与企业绩效呈正相关关系；研发创新投入正向调节“服务化-绩效”的关系。进一步分析发现，服务悖论拐点约在服务化程度为0.47时出现，但研发创新投入可以延缓服务悖论到来；相较国有企业，民营企业服务悖论拐点滞后，但研发创新投入对缓解国有企业服务悖论的效果更佳；通过不含季节性的Holt-Winters加法指数模型预测，短期内中国不会出现服务悖论。研究成果揭示了服务化与研发创新投入是制造企业高质量发展的重要渠道，拓宽并丰富了提升制造企业价值创造能力的研究视角。

关键词: 制造企业服务化, 研发创新投入, 企业绩效, 技术密集型

Abstract: Servitization is an important way for manufacturing enterprises to transform, upgrade and increase value. R&D innovation input helps enterprises to upgrade their product technologies and value chain. This research selects the panel data of Chinese technology-intensive manufacturing enterprises listed in the period between 2013 and 2019 to study the relationship between servitization of manufacturing, R&D innovation input and enterprise performance. The results show that servitization of manufacturing and enterprise performance are in an inverted U-shaped relationship. R&D innovation input is positively correlated with enterprise performance. R&D innovation input plays a positive moderating role in the relationship between servitization and enterprise performance. Further analyses find that the service paradox inflection point appears when the servitization degree is about 0.47, but R&D innovation input can delay the arrival of service paradox. Compared with the state-owned enterprises, the service paradox inflection point of private enterprises lags further behind, but R&D innovation input has a better effect of alleviating the service paradox of state-owned enterprises. Based on the prediction of non-seasonal Holt-Winters addition index model, it can be found that there will be no service paradox in China in the short term. The research results reveal that servitization and R&D innovation input are an important channel for the high-quality development of manufacturing enterprises, which can broaden and enrich the research perspective for improving the value creation ability of manufacturing enterprises.

Key words: servitization of manufacturing, R&D innovation input, enterprise performance, technology-intensive

罗建强, 潘蓉蓉, 杨子超. 制造企业服务化、研发创新投入与企业绩效——基于技术密集型企业的实证研究[J]. 管理评论, 2023, 35(2): 116-125.

Luo Jianqiang, Pan Rongrong, Yang Zichao. Servitization of Manufacturing, R&D Innovation Input and Enterprise Performance: An Empirical Research Based on Technology-intensive Enterprises[J]. Management Review, 2023, 35(2): 116-125.

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