EB战略联盟的价值产生机制研究：电子合作能力的中介和溢出效应

摘要/Abstract

摘要：

近年来，IT战略联盟广受商务经理和IT经理的重视。由于先前研究中忽视中介因素和企业财务绩效指标的细分，IT战略联盟是否以及如何影响企业绩效，理论界的结论并未统一。研究基于IT战略联盟，企业资源观，社会技术系统理论，以及能力溢出效应，并结合电子商务企业实践，构建了EB战略联盟，电子合作能力，企业绩效的关系模型。基于80家制造企业的调查数据和财务数据，本文使用PLS结构方程对研究模型进行了验证。研究发现（1）EB战略联盟对企业绩效没有直接作用，而通过电子合作能力间接影响企业绩效；（2）电子合作能力（电子采购能力和电子销售能力）是EB战略联盟和企业绩效（ROA和IN/A）的中介变量；（3）电子采购能力对电子销售能力具有溢出效应。该结论丰富了IT战略联盟的研究，并为研究者和管理者探索EB战略联盟的价值机理提供了理论基础。

关键词: EB战略联盟, 电子采购能力, 电子销售能力, 企业绩效, 中介作用

Abstract:

Over recent years, IT strategic alliance has been widely paid attention by business executives and IT managers. Since the existing studies ignore the intermediary factors and the subdivision of financial indexes, this results in inconsistent conclusions of whether and how IT strategic alliance affects firm performance. Based on IT strategic alliance, resource-based view, socio-technical systems theory, spillover effects and e-commerce business practices, this paper builds a model of the relationship among EB strategic alliance, e-collaboration, and firm performance. We adopt PLS 2.0 to analyze 80 firms' survey data and financial data and validate the model. Our findings show that (1)EB strategic alliance has no direct effect on business performance, and indirectly affects firm performance through e-collaboration;(2)e-collaboration capabilities (including e-procurement and e-selling capabilities) is the mediator between EB strategic alliance and firm performance (e.g. ROA and IN/A); (3) e-procurement capability has a spillover effect on e-selling capability. This paper extends prior studies on IT alliance, and provides theoretic basis for researchers and managers to explore the value creation process of EB strategic alliance.

Key words: eBusiness strategic alliance, e-ordering capability, e-selling capability, firm performance, mediation effect

池毛毛, 赵晶, 李延晖, 王飞. EB战略联盟的价值产生机制研究：电子合作能力的中介和溢出效应[J]. , 2017, 29(9): 229-238.

Chi Maomao, Zhao Jing, Li Yanhui, Wang Fei. An Empirical Study of eBusiness Strategic Alliance and Firm Performance:The Mediating and Spillover Effect of E-collaboration Capabilities[J]. , 2017, 29(9): 229-238.

参考文献

[1] Henderson J. C., Venkatraman N. Strategic Alignment-Leveraging Information Technology for Transforming Organizations[J]. IBM Systems Journal, 1993,32(1):4-16
[2] Coltman T., Tallon P., Sharma R., et al. Strategic IT Alignment:Twenty-Five Years on[J]. Journal of Information Technology, 2015,30(2):91-100
[3] Wu S., Straub D. W., Liang T. P. How Information Technology Governance Mechanisms and Strategic Alignment Influence Organizational Performance:Insights from a Matched Survey of Business and IT Managers[J]. MIS Quarterly, 2015,39(2):497-518
[4] Luftman J., Zadeh H. S. Key Information Technology and Management Issues 2010-11:An International Study[J]. Journal of Information Technology, 2011,26(3):193-204
[5] Pedraza N., Guerrero M., Lavín J. Alignment of E-Business with SMEs' Strategies in Northeast of Mexico[J]. Journal of Technology Management & Innovation, 2011,6(4):205-224
[6] Bharadwaj A., El Sawy O. A., Pavlou P. A., et al. Digital Business Strategy:Toward Aa Next Generation of Insights[J]. MIS Quarterly, 2013,37(2):471-482
[7] Chan Y. E., Huff S. L., Barclay D. W., et al. Business Strategic Orientation, Information Systems Strategic Orientation, and Strategic Alignment[J]. Information Systems Research, 1997,8(2):125-150
[8] Palmer J. W., Markus M. L. The Performance Impacts of Quick Response and Strategic Alignment in Specialty Retailing[J]. Information Systems Research, 2000,11(3):241-259
[9] Tallon P. P. The Alignment Paradox[J]. CIO Insight, 2003,1(47):75-76
[10] Gerow J. E., Grover V., Thatcher J., et al. Looking Toward the Future of IT-Business Strategic Alignment Through the Past:A Meta-Analysis[J]. MIS Quarterly, 2014,38(4):1159-1185
[11] Chan Y. E., Reich B. H. IT Alignment:What Have We Learned?[J]. Journal of Information Technology, 2007,22(4):297-315
[12] Oh W., Pinsonneault A. On the Assessment of the Strategic Value of Information Technologies:Conceptual and Analytical Approaches[J]. MIS Quarterly, 2007,31(2):239-265
[13] Tallon P. P., Pinsonneault A. Competing Perspectives on the Link between Strategic Information Technology Alignment and Organizational Agility:Insights from a Mediation Model[J]. MIS Quarterly, 2011,35(2):463-486
[14] Miller C. C., Washburn N. T., Glick W. H. Perspective-The Myth of Firm Performance[J]. Organization Science, 2013,24(3):948-964
[15] Rosenzweig E. D. A Contingent View of E-Collaboration and Performance in Manufacturing[J]. Journal of Operations Management, 2009,27(6):462-478
[16] Wagner H. T., Beimborn D., Weitzel T. How Social Capital among Information Technology and Business Units Drives Operational Alignment and IT Business Value[J]. Journal of Management Information Systems, 2014,31(1):241-271
[17] Barney J. Firm Resources and Sustained Competitive Advantage[J]. Journal of Management, 1991,17(1):99-120
[18] Chi M., Zhao J., George J. F. Mediation and Time-lag Analyses of E-Alignment and E-Collaboration Capabilities[J]. Industrial Management & Data Systems, 2015,115(6):1113-1131
[19] Pasmore W. Designing Effective Organizations:The Socio-Technical Systems Perspective[M]. New York:Wiley,1988
[20] 高鸿业. 西方经济学·宏观部分(第五版)[M]. 北京:中国人民大学出版社, 2011
[21] Tallon P. P. Value Chain Linkages and the Spillover Effects of Strategic Information Technology Alignment:A Process-Level View[J]. Journal of Management Information Systems, 2011,28(3):9-44
[22] Croteau A. M., Bergeron F. An Information Technology Trilogy:Business Strategy, Technological Deployment and Organizational Performance[J]. Journal of Strategic Information Systems, 2001,10(2):77-99
[23] 董明志. 企业财务分析评价初探[J]. 会计研究, 2000,(5):28-34
[24] Chan Y. E., Sabherwal R., Thatcher J. B. Antecedents and Outcomes of Strategic IS Alignment:An Empirical Investigation[J]. IEEE Transactions on Engineering Management, 2006,53(1):27-47
[25] Tallon P. P. A Process-Oriented Perspective on the Alignment of Information Technology and Business Strategy[J]. Journal of Management Information Systems, 2007,24(3):227-268
[26] Mukhopadhyay T., Kekre S. Strategic and Operational Benefits of Electronic Integration in B2B Procurement Processes[J]. Management Science, 2002,48(10):1301-1313
[27] 赵晶,朱镇. 企业电子商务价值创造过程模型[J]. 管理科学学报, 2010,13(12):46-60
[28] Preston D. S., Karahanna E. Antecedents of IS Strategic Alignment:A Nomological Network[J]. Information Systems Research, 2009,20(2):159-179
[29] Saeed K. A., Malhotra M. K., Grover V. Interorganizational System Characteristics and Supply Chain Integration:An Empirical Assessment[J]. Decision Sciences, 2011,42(1):7-42
[30] Saeed K. A., Malhotra M. K., Grover V. Examining the Impact of Interorganizational Systems on Process Efficiency and Sourcing Leverage in Buyer-Supplier Dyads[J]. Decision Sciences, 2005,36(3):365-396
[31] Presutti W. D. Supply Management and E-Procurement:Creating Value Added in the Supply Chain[J]. Industrial Marketing Management, 2003,32(3):219-226
[32] Jarvenpaa S. L., Staples D. S. Exploring Perceptions of Organizational Ownership of Information and Expertise[J]. Journal of Management Information Systems, 2001,18(1):151-183
[33] Hendricks K. B., Singhal V. R., Stratman J. K. The Impact of Enterprise Systems on Corporate Performance:A Study of ERP, SCM, and CRM System Implementations[J]. Journal of Operations Management, 2007,25(1):65-82
[34] Sivo S. A., Saunders C., Chang Q., et al. How Low Should You Go? Low Response Rates and the Validity of Inference in IS Questionnaire Research[J]. Journal of the Association for Information Systems, 2006,7(6):351-414
[35] Hong S., Tam K. Y. Understanding the Adoption of Multipurpose Information Appliances:The Case of Mobile Data Services[J]. Information Systems Research, 2006,17(2):162-179
[36] Collopy F., Adya M., Armstrong J. S. Principles for Examining Predictive Validity:The Case of Information Systems Spending Forecasts[J]. Information Systems Research,1994,5(2):170-179
[37] 吴明隆. SPSS统计应用实务——问卷分析与应用统计[M]. 北京:科学出版社, 2003
[38] Fornell C., Larcker D. F. Evaluating Structural Equation Models with Unobservable Variables and Measurement Error[J]. Journal of Marketing Research, 1981,18(1):39-50
[39] Karahanna E., Preston D. S. The Effect of Social Capital of the Relationship between the CIO and Top Management Team on Firm Performance[J]. Journal of Management Information Systems, 2013,30(1):15-56
[40] Dong S., Xu S. X., Zhu K. X. Research Note——Information Technology in Supply Chains:The Value of IT-Enabled Resources under Competition[J]. Information Systems Research, 2009,20(1):18-32