Electric Vehicle Enterprise Niche Evaluation Research in the Complementary Assets Perspective

Abstract

Abstract:

According to the background of industry development and the characteristics of the electric vehicle enterprises, this paper summarizes three electric vehicle enterprise niche factors: need factors, resource factors, and R&D factors from the perspective of complementary assets and constructs ecological niche evaluation model of electric vehicle industry. Through the empirical analysis to China new energy automotive manufacturing listed companies using the catastrophe progression method, the results indicate that enterprises niche of electric vehicle is basically consistent with the net assets and sales revenue of enterprises; the support resources factors such as the policy and financial support from government are the key complementary assets of electric vehicle enterprise niche and have an important influence on the development of electric vehicle products.

Key words: electric vehicle industry, complementary assets, enterprises niche, niche evaluation, catastrophe progression method

Song Yanfei, Shao Luning, You Jianxin. Electric Vehicle Enterprise Niche Evaluation Research in the Complementary Assets Perspective[J]. , 2015, 27(9): 108-119.

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