Impact of Platform Empowerment on Platform Routines Formation

Abstract

Abstract: Digital platform has become an important support for enterprises to achieve competitive advantage, and it also plays a key role in platform routines formation, but few studies pay attention to this role. On the basis of related literature, we establish a system dynamics model, and with the help of Vensim PLE, we simulate the validation and sensitivity of the model. The simulation results show that: the impact of platform empowerment on the platform routines formation presents an inverted U-shaped trend over the time; enterprise organization routines will be gradually assimilated by platform conventions, and the degree will gradually decrease; in the same period, platform routines will increase with the increase of platform empowerment degree. The research contributes to revealing the dynamic mechanism of how platform empowerment influences platform routines formation, extends the research on digital economy and digital platform, and provides a theoretical reference for enterprises’ digital transformation and digital platform management.

Key words: platform empowerment, platform routines, digital platform, system dynamics, simulation analysis

Song Jing, Chen Jin, Sun Yonglei. Impact of Platform Empowerment on Platform Routines Formation[J]. Management Review, 2024, 36(11): 227-234.

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