Management Review ›› 2024, Vol. 36 ›› Issue (3): 17-29.

• Economic and Financial Management • Previous Articles    

Herding or Boldness? The Uncertainty and the Analysts' Herding Behavior from a Risk Perception Perspective

Yang Jing1, You Jiaxing2, Xiong Yan3   

  1. 1. Overseas Education College, Xiamen University, Xiamen 361102;
    2. School of Management, Xiamen University, Xiamen 361005;
    3. School of Business, East China University of Science and Technology, Shanghai 200237
  • Received:2021-10-14 Published:2024-04-24

Abstract: This paper investigates the impact of economic uncertainty on analysts’ herding behavior. In order to explore potential asymmetry effects in this relationship, we examine the impact of both domestic and international uncertainty levels on herding behavior, considering analysts’ risk perception. The results show that domestic uncertainty induces analysts’ herding behavior due to higher risk perception, while international uncertainty induces analysts’ brave behavior due to lower risk perception. Further tests find that the relationship between uncertainty and analysts’ herding behavior is not caused by differences in actual business risks, but rather by differences in psychological perception levels. Analyst site visits do not affect the relationship between uncertainty and herding behavior, excluding the possibility of pseudo herding. Cross-sectional heterogeneity tests find that the proportion of foreign revenue intensifies analysts’ brave forecasting behavior under the influence of international uncertainty; star analysts inhibit herding forecasting behavior under domestic uncertainty; and female analysts exhibit a diminished tendency either for herding forecasting behavior under domestic uncertainty or for brave forecasting behavior under international uncertainty. This study expands our understanding of the economic consequences of an uncertain environment by focusing on analysts’ behavior. By examining variations in analysts’ behavior under different levels of risk perception from a geographical perspective, we provide a novel research perspective and empirical evidence for the causes of analysts’ herding behavior.

Key words: analysts' herding behavior, economic uncertainty, risk perception