User Entrepreneurship Resource Development Process——Multiple Case Study Based on the Perspective of Collective Creativity

Abstract

Abstract: With the development of digital platforms, user entrepreneurial activities become increasingly common and show strong survival and growth advantages, thanks to the unique resource development typical of the activities. However, scholars have not conducted any research deep into the process of user entrepreneurial resource development. To fill this gap, this study adopts the method of multi-case study to reveal the internal mechanism of user entrepreneurial resource development by analyzing the resource development activities of three user entrepreneurship cases. On this basis, this study sorts out the unique connotation of user entrepreneurial resource development and constructs a theoretical model of user entrepreneurial resource development. The findings not only enrich the cognition of user innovation and user entrepreneurship, but also expand the theoretical research on resource development.

Key words: user entrepreneurship, user innovation, collective creativity, resource development

Yin Miaomiao, Feng Xinying, Liu Xinyi. User Entrepreneurship Resource Development Process——Multiple Case Study Based on the Perspective of Collective Creativity[J]. Management Review, 2022, 34(11): 324-336.

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