Entrepreneur Social Network, Competitive Intensity and Business Model Innovation

Abstract

Abstract:

This paper focuses on the impacts of entrepreneur social network on business model innovation, and explores the moderating effect of competitive intensity. On the basis of the related literature, we construct a theoretical model based on theoretical analysis and propose hypotheses. We also empirically analyze the survey data of China, and do an empirical test with the help of SPSS22.0. The results show that:there is an inverted U-shaped relationship between network size and business model innovation, the relationship between heterogeneity of social network and strength of network tie is conductive to promoting business model innovation. The competitive intensity's positive moderating effect is confirmed between strength of network tie and business model innovation.

Key words: entrepreneur social network, business model innovation, competitive intensity, empirical study

Sun Yonglei, Song Jing, Chen Jin. Entrepreneur Social Network, Competitive Intensity and Business Model Innovation[J]. , 2019, 31(7): 286-293,304.

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