Management Review

›› 2018, Vol. 30 ›› Issue (9): 82-96.

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An Evolutionary Game Analysis of New Energy Vehicle Industry Development under Government Regulations

Cao Xia1, Xing Zeyu1, Zhang Lupeng2   

  1. 1. School of Economics and Management, Harbin Engineering University, Harbin 150001;
    2. School of Public Policy and Management, Tsinghua University, Beijing 100084
  • Received:2016-05-25 Online:2018-09-28 Published:2018-09-29

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Abstract:

To tackle the major challenges in energy conservation and emission reduction, developing new energy vehicle industry has be-come one of the great national demands and strategic decisions, in which policy support is the necessary measure to boost the automobile industry. This paper analyzes the effects of the government regulations on the new energy vehicle industry using the evolutionary game theory and matlab simulation. The results obtained are summarized as follows. (1)The moderate intensive supervision under the government promotes the healthy and orderly development of new energy automotive industry, and high intensive supervision disturbs the market order, while high intensive supervision curbs the development of new energy automotive industry. (2) The more severe penalties of the government against pollutant emission from the automakers will urge them to develop the new energy vehicles. (3) The sufficient assistance of the government to the manufacturers of the new energy vehicles will help them overcome the technology barriers, conduct the original breakthrough, realize the mass production of new energy vehicles, and promote consumers' active purchasing. (4) When the government invests less in the infrastructure construction, consumers will not choose to purchase the new energy vehicles. However, mod-erate or higher investment will encourage consumers to purchase new energy vehicles, as a result of which automakers will eventually switch to new energy vehicles in response to the government's effective regulations and consumers' purchasing behaviors.

Key words: government regulations, new energy vehicle industry, evolutionary game theory