越相似，越想学?创新榜样相似性对员工创造力的影响研究

摘要/Abstract

摘要： 基于社会认知理论，本文构建并验证了一个关于创新榜样相似性差异化影响个体突破性与渐进性创造力的跨层次被调节的中介模型。通过开展一项针对165名被试的情景实验研究，以及一项针对123个研发团队的多时点多来源问卷调查研究，研究发现，创新榜样相似性会通过创新自我效能和创新投入的链式中介作用，正向影响员工突破性与渐进性创造力，而且相比于渐进性创造力，创新榜样相似性对突破性创造力的间接影响效应更强。同时研究发现，团队地位晋升标准对创新榜样相似性经由创新自我效能和创新投入影响员工突破性与渐进性创造力的间接关系有正向调节作用。研究结果对组织利用树立创新榜样来驱动员工创造力，尤其是突破性创造力的管理实践具有理论和现实指导意义。

关键词: 创新榜样相似性, 创新自我效能, 创新投入, 突破性创造力, 渐进性创造力

Abstract: Based on the social cognitive theory, this study theorizes a cross-level moderated mediation model about the differential effects of similarity with creative role model on employee radical and incremental creativity. By conducting an experimental study of 165 participants and a multi-stage and multi-source field survey of 123 R&D teams, this study finds that the similarity with creative role model is positively related to employee radical and incremental creativity through the chain mediating effect of creative self-efficacy and creative process engagement. Besides, compared with incremental creativity, the similarity with creative role model has a stronger indirect effect on radical creativity. In addition, the findings also show that the team status promotion criteria positively moderates the indirect relationships between similarity with creative role model and radical and incremental creativity. The findings of this study provide important theoretical and practical implications for organizations to set creative role models to drive employee creativity, especially radical creativity.

潘晓庆, 李博, 朱仁崎, 刘智强, 潘琳. 越相似，越想学?创新榜样相似性对员工创造力的影响研究[J]. 管理评论, 2026, 38(3): 130-146.

Pan Xiaoqing, Li Bo, Zhu Renqi, Liu Zhiqiang, Pan Lin. More Willing to Learn from Similar Creative Role Models? The Effects of Similarity with Creative Role Model on Employee Creativity[J]. Management Review, 2026, 38(3): 130-146.

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