社区企业构建农村创业生态系统的逻辑——本土创业情境单案例调查研究

摘要/Abstract

摘要： 农村创业生态系统作为一种农村创业支持型空间，对促进农村创业意义重大。然而，现有研究缺乏对社区企业主导构建农村创业生态系统的具体探讨，未能凸显社区企业在资源强约束的农村构建创业生态系统的逻辑差异性。本文基于列斐伏尔的空间生产理论，采用针对社区企业M公司的单案例研究设计，对本土创业情境下社区企业主导构建农村创业生态系统的过程进行了深入分析。研究发现:社区企业通过价值主张联结本、异地核心行动者，进而匹配“内嵌行动”激活村落本土社会资源的生产、“回嵌行动”向村落组合本地匮乏而异地拥有的传统创业生态系统资源要素，形成兼具资源生产及资源组合的资源关系秩序，最终农村创业生态系统与村落社会在价值交换中产生“乡村振兴价值溢出”，是农村创业生态系统实现完全构建的重要标志，形成了“价值主张-行动者-行动-价值溢出”的内在逻辑。研究推进了创业生态系统微观层面的理论研究，并为农村社区企业管理实践及乡村振兴实践提供新思路。

关键词: 农村创业, 社区企业, 农村创业生态系统, 空间生产理论, 本土创业

Abstract: As a supporting space for rural entrepreneurship, the rural entrepreneurship ecosystem is of great significance to promoting ru-ral entrepreneurship. However, the existing studies remain silent on community-based enterprises' leading role in developing a rural en-trepreneurial ecosystem, thus failing to reveal the unique logic underlying community-based enterprises' addressing significant resource inadequacy. Taking Company M of Yongmei Village in Guangdong province as an example, this paper makes an analysis deep into the process of community-based enterprises leading the construction of rural entrepreneurial ecosystem in the context of indigenous entrepre-neurship based on Henri Lefebvre's space production theory and the theory of entrepreneurial ecosystem. The findings of this paper indi-cate that:the development of rural entrepreneurial ecosystem basically follows the logic chain of ‘value proposition to positive response to action to value spillover'. In this process, community-based enterprises connect the core action-takers of local and remote areas through value propositions, and then match the ‘embedded action' to activate the production of local social resources in villages, and the ‘re-embedded action' to combine the traditional entrepreneurial ecosystem resource elements that are scarce locally but abundant elsewhere, forming a resource relationship order with both resource production and resource combination. The value spillover of rural revitalization through value exchange between rural entrepreneurial ecosystem and village society is an important symbol of the successful construction of rural entrepreneurial ecosystem. This discovery promotes the theoretical analysis on the micro level of entrepreneurial ecosystem and provides new ideas for the practice of rural revitalization.

Key words: rural entrepreneurship, community-based enterprise, rural entrepreneurial ecosystem, space production theory, indigenous entrepreneurship

梁静鑫, 祁明德, 桂拉旦. 社区企业构建农村创业生态系统的逻辑——本土创业情境单案例调查研究[J]. 管理评论, 2024, 36(5): 260-275.

Liang Jingxin, Qi Mingde, Gui Ladan. The Logic of Community-based Enterprises' Leading Role in Developing a Rural Entrepreneurial Ecosystem-A Case Study of Indigenous Entrepreneurship Situation[J]. Management Review, 2024, 36(5): 260-275.

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