›› 2020, Vol. 32 ›› Issue (3): 307-322.

• 案例研究 • 上一篇    下一篇

互补共融还是纵横分隔?——基于互补视角的平台组织架构设计研究

张敬博1, 葛京1, 杜艺姗2   

  1. 1. 西安交通大学管理学院, 西安 710049;
    2. 陕西科技大学经济管理学院, 西安 710021
  • 收稿日期:2019-06-28 出版日期:2020-03-28 发布日期:2020-04-08
  • 通讯作者: 葛京(通讯作者),西安交通大学管理学院副教授,博士生导师,博士
  • 作者简介:张敬博,西安交通大学管理学院博士研究生;杜艺姗,陕西科技大学经济与管理学院讲师,博士
  • 基金资助:

    国家自然科学基金面上项目(71772152;71472147)。

Complementary Resources Integration or Hierarchies Separation?——Study of Platform Organization Architecture Design from Complementarity Perspective

Zhang Jingbo1, Ge Jing1, Du Yishan2   

  1. 1. School of Management, Xi'an Jiaotong University, Xi'an 710049;
    2. School of Economics & Management, Shanxi University of Science & Technology, Xi'an 710021
  • Received:2019-06-28 Online:2020-03-28 Published:2020-04-08

摘要:

互补性是平台组织架构设计的底层逻辑。本文采用案例研究方法,从互补性视角探索了平台型企业内部的互补性架构设计。研究发现,平台组织配置的共用资源集合间存在纵向的系统功能互补,不同共用资源集合内也存在差异化的横向互补性。基于此,本文提出了由横、纵向互补性共同糅合形成的互补性共融架构。该架构能够为平台组织中的参与者提供自组织赋能,帮助其更高效地满足用户快变的产品需求并创造价值。本文结论扩展了平台企业在系统层次架构设计的理论内涵,提出了多维度的互补性共用资源的配置策略,有助于平台企业更高效地平衡控制与自治间的两难,也深化了平台研究中的互补性理论观点。

关键词: 平台组织, 平台架构, 组织架构, 互补性

Abstract:

Complementarity is the underlying logic of platform organization architecture design. This research presents a case study that explores the architecture design of platform organization from complementarity perspective. Our research findings show that different common resource sets are combined by vertical system function complementarity. In addition, different common resource sets are constructed through different horizontal complementarities. Then we propose the synthetical architecture design of platform organization which is combined by horizontal and vertical complementarities. This synthetical complementary architecture can provide self-organizing empowerment for participants in the platform organization, and also improve their market response speed and the value creation efficiency. Our conclusion extends the system level architecture design of platform organization theory, identifies multi-dimensional complementary common resources configuration strategy, provides a solution for platform enterprises to balance the trade-off between the control and autonomy, and enriches the complementarity theory in the platform research.

Key words: platform organization, platform architecture, organization architecture, complementary