需求－技术－治理联合驱动的合作电子商务能力形成机制研究

›› 2018, Vol. 30 ›› Issue (11): 86-96.

需求－技术－治理联合驱动的合作电子商务能力形成机制研究

池毛毛¹, 李延晖¹, 王伟军², 王晓³, 程秀峰¹

1. 华中师范大学信息管理学院, 武汉 430079;
2. 华中师范大学青少年网络心理与行为教育部重点实验室, 武汉 430079;
3. 武汉大学信息管理学院, 武汉 430072

收稿日期:2016-08-30 出版日期:2018-11-28 发布日期:2018-11-22
通讯作者: 李延晖,华中师范大学信息管理学院副院长,教授,博士生导师
作者简介:池毛毛,华中师范大学信息管理学院讲师,博士;王伟军,华中师范大学青少年网络心理与行为教育部重点实验室执行主任,教授,博士生导师;王晓,武汉大学信息管理学院博士研究生;程秀峰,华中师范大学信息管理学院副教授。
基金资助:
国家自然科学基金项目（71801104；71271099；71471073；71471074）；中央高校基本科研业务费专项资金项目（CCNU18QN041；CCNU14Z02016）。

The Generation Mechanisms of E-business Collaborative Capabilities: Based on the Drivers of the Need-Technology-Governance

Chi Maomao¹, Li Yanhui¹, Wang Weijun², Wang Xiao³, Cheng Xiufeng¹

1. School of Information Management, Central China Normal University, Wuhan 430079;
2. Key Laboratory of Adolescent Cyberpsychology and Behavior, Ministry of Education, Central China Normal University, Wuhan 430079;
3. School of Information Management, Wuhan University, Wuhan 430072

Received:2016-08-30 Online:2018-11-28 Published:2018-11-22

摘要/Abstract

摘要：

增强企业间的电子商务合作是传统企业获取成功的关键之一。然而，当前研究缺乏从技术和商务整合的角度思考提升电子商务合作能力的路径。基于技术推动和需求拉动理论、企业间治理视角，本研究从技术和商务整合视角建立数字交互技术、合作商务需求、正式治理和关系治理等对合作电子商务能力的形成模型。通过在我国传统服务和制造行业收集得到的209份有效数据，研究采用OLS回归分析对合作电子商务能力的直接驱动机制，正式治理和关系治理的调节作用进行了验证。结果发现：（1）数字交互技术对流程整合能力和知识整合能力起到了正向作用；（2）需求和技术互补性对流程整合能力起到了正向作用；（3）正式治理和关系治理在数字交互技术对流程整合能力的作用过程中起到了差异化调节作用；（4）关系治理在需求-技术互补性对知识整合能力的作用过程中起到了负向调节作用。本研究从技术和商务整合的角度扩展了合作电子商务能力的前因理论，并对传统企业如何有效构建合作电子商务能力提供了具体建议。

关键词: 技术推动和需求拉动, 正式治理, 关系治理, 合作电子商务能力

Abstract:

The world has entered a DT (digital technology) era. Under this environment, the key for traditional enterprises to achieve success is to enhance inter-firm e-business collaboration. However, few literatures explore the generation process of e-business collaborative capabilities by integrating the technical and business perspectives. Based on technology-push and need-pull, and governance literatures, this paper explores the generation process of business needs, information technology, formal governance and relational governance on e-business collaborative capabilities from the need-technology-governance perspective. By collecting 209 firm-level data, this paper studies the generation process of e-business collaborative capabilities through OLS. From the technical and business integration perspective, this paper expands the antecedents of e-business collaborative capabilities, and also advises traditional firms in China on how to effectively develop collaborative e-business under DT environment.

Key words: technology-push and need-pull, formal governance, relational governance, e-business collaborative capabilities

池毛毛, 李延晖, 王伟军, 王晓, 程秀峰. 需求－技术－治理联合驱动的合作电子商务能力形成机制研究[J]. , 2018, 30(11): 86-96.

Chi Maomao, Li Yanhui, Wang Weijun, Wang Xiao, Cheng Xiufeng. The Generation Mechanisms of E-business Collaborative Capabilities: Based on the Drivers of the Need-Technology-Governance[J]. , 2018, 30(11): 86-96.

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