数字赋能对制造企业服务适应性创新的影响机制研究

摘要/Abstract

摘要： 数字经济时代，服务创新范式正加速向适应性方向演进。面对VUCA环境的挑战，制造企业需以服务适应性创新为战略支点，构建核心竞争力，从而推动制造业转型升级。既有研究尚未充分揭示数字赋能如何通过多阶传导机制影响制造企业服务适应性创新，尤其缺乏对关键中介路径与边界条件的系统性探讨。本文基于动态能力理论，构建数字赋能影响制造企业服务适应性创新的理论模型，并探讨战略柔性和供应链敏捷性在这一过程中的中介作用，以及环境动荡性对上述路径的调节效应。实证分析结果表明：①数字赋能对制造企业服务适应性创新具有正向影响；②战略柔性和供应链敏捷性在数字赋能与制造企业服务适应性创新的关系中起部分中介作用；③市场动荡性正向调节数字赋能与供应链敏捷性之间的关系，技术动荡性正向调节数字赋能与战略柔性之间的关系。本研究通过系统揭示数字赋能驱动制造企业服务适应性创新的内在机理，不仅深化了“数字化—服务化—创新化”转型路径的理论认知，而且为制造企业数字服务化转型提供了新的解释维度。

关键词: 数字赋能, 服务适应性创新, 战略柔性, 供应链敏捷性, 环境动荡性

Abstract: In the era of the digital economy, service innovation paradigms are rapidly shifting toward adaptability. Facing the challenges of a volatile, uncertain, complex, and ambiguous (VUCA) environment, manufacturing enterprises must leverage adaptive service innovation as a strategic fulcrum to build core competitiveness and advance industrial transformation and upgrading. However, existing research has not sufficiently explained how digital empowerment influences adaptive service innovation in manufacturing through multi-stage transmission mechanisms, particularly with respect to the systematic identification of key mediating pathways and boundary conditions. Grounded in dynamic capability theory, this study develops a theoretical model elucidating the impact of digital empowerment on adaptive service innovation in manufacturing enterprises. The model examines the mediating roles of strategic flexibility and supply chain agility, as well as the moderating effects of environmental turbulence. Empirical results reveal that: (1) digital empowerment exerts a significant positive influence on adaptive service innovation; (2) strategic flexibility and supply chain agility partially mediate the relationship between digital empowerment and adaptive service innovation; and (3) market turbulence positively moderates the link between digital empowerment and supply chain agility, while technological turbulence positively moderates the link between digital empowerment and strategic flexibility. By systematically uncovering the mechanisms through which digital empowerment drives adaptive service innovation, this study enriches theoretical understanding of the “digitalization-servitization-innovation” transformation pathway and offers new explanatory insights for research on the digital servitization transformation of manufacturing enterprises.

Key words: digital empowerment, service adaptability innovation, strategic flexibility, supply chain agility, environmental turbulence

李奉书, 苏莫婷, 叶江峰, 刘景东. 数字赋能对制造企业服务适应性创新的影响机制研究[J]. 管理评论, 2026, 38(3): 68-79.

Li Fengshu, Su Moting, Ye Jiangfeng, Liu Jingdong. Research on the Mechanism of How Digital Empowerment Influences Service Adaptability Innovation in Manufacturing Enterprises[J]. Management Review, 2026, 38(3): 68-79.

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