科研类众包网站“InnoCentive”协同激励机制单案例研究

›› 2019, Vol. 31 ›› Issue (5): 277-290.

科研类众包网站“InnoCentive”协同激励机制单案例研究

孙新波¹, 张明超¹, 林维新², 胡梦琴¹

1. 东北大学工商管理学院, 沈阳 110169;
2. 清华大学经济管理学院, 北京 100084

收稿日期:2017-07-07 出版日期:2019-05-28 发布日期:2019-05-31
作者简介:孙新波,东北大学工商管理学院教授,博士生导师,博士;张明超,东北大学工商管理学院硕士研究生;林维新,清华大学经济管理学院硕士研究生;胡梦琴,东北大学工商管理学院,硕士。
基金资助:
国家自然科学基金面上项目（71672029）。

Research on the Synergistic Incentive Mechanism of Scientific Research Crowdsourcing Network: Case Study of “InnoCentive”

Sun Xinbo¹, Zhang Mingchao¹, Lin Weixin², Hu Mengqin¹

1. School of Business and Administration, Northeastern University, Shenyang 110169;
2. School of Economics and Management, Tsinghua University, Beijing 100084

Received:2017-07-07 Online:2019-05-28 Published:2019-05-31

摘要/Abstract

摘要：

众包模式成功的关键在于构建发包方和接包方的激励机制。以科研众包企业"InnoCentive"为例，基于众包中介机构的视角，探讨其对发包方和接包方的协同激励机制，并构建了三层次协同激励机制模型。第一层次协同源于发包方与接包方内部显性激励和隐性激励的互补效应；第二层次协同源于发包方和接包方通过深度合作和有效联动达到的活化激励；第三层次激励源于中介机构协调作用下实现的涌现激励。三层次协同激励机制囊括了众包三方主体，涵盖了众包整体过程，有利于提高众包整体效率。

关键词: 众包模式, 科研众包, 协同激励, 三层次协同, 活化激励, 涌现激励

Abstract:

The key to the success of the crowdsourcing is to build the incentive mechanism for the seeker and the solver. Taking the "InnoCentive" as the case,this paper aims to explore the synergistic incentive mechanism of the contractor and the contractor from the perspective of the intermediary,and construct a three-level synergistic incentive mechanism model. The first-level synergy originates from the complementary effect of the explicit and implicit incentives within the seeker or solver. And the second-level synergy originates from the activation incentives achieved through the deep cooperation and effective linkage between the seeker and solver. The third-level synergy originates from the emerging incentive achieved through the regulatory effect of the intermediary. Three-level's synergistic incentive mechanism covers the three parties and overall process of crowdsourcing,which is conducive to improve the overall efficiency of crowdsourcing.

Key words: crowdsourcing, scientific research crowdsourcing, synergistic incentive mechanism, three-level's synergy, activation incentive, emerge incentive

孙新波, 张明超, 林维新, 胡梦琴. 科研类众包网站“InnoCentive”协同激励机制单案例研究[J]. , 2019, 31(5): 277-290.

Sun Xinbo, Zhang Mingchao, Lin Weixin, Hu Mengqin. Research on the Synergistic Incentive Mechanism of Scientific Research Crowdsourcing Network: Case Study of “InnoCentive”[J]. , 2019, 31(5): 277-290.

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