基于SPA模型的社会媒体信息传播机制建模与研究

›› 2016, Vol. 28 ›› Issue (8): 99-105.

基于SPA模型的社会媒体信息传播机制建模与研究

邓小龙¹, 尹栾玉², 李欲晓¹

1. 北京邮电大学网络空间安全学院, 北京 100876;
2. 北京师范大学中国社会管理研究院, 北京 100875

收稿日期:2016-05-14 出版日期:2016-08-28 发布日期:2016-09-24
作者简介:邓小龙,北京邮电大学网络空间安全学院副教授,硕士生导师,博士;尹栾玉,北京师范大学中国社会管理研究院教授,博士生导师;李欲晓,北京邮电大学网络空间安全学院教授
基金资助:
教育部哲学社会科学重大攻关项目(15JZD027)；国家自科科学基金项目（91224008)。

Modeling and Research on Social Network Information Transportation Based on SPA Model

Deng Xiaolong¹, Yin Luanyu², Li Yuxiao¹

1. School of Network Space Security, Beijing University of Posts and Telecommunications, Beijing 100876;
2. China Academy of Social Management, Beijing Normal University, Beijing 100875

Received:2016-05-14 Online:2016-08-28 Published:2016-09-24

摘要/Abstract

摘要：

随着互联网的日益普及，互联网在公众信息传播方面所起的作用越来越大。同时针对近年来突发事件在互联网上的传播效果分析，互联网上显示出来的公共危机是现实复杂环境的必然产物，国家和政府需要对公共危机进行常态化管理。随着近年来公共危机事件的发生呈现上升趋势，如何有效的对社会媒体信息的传播机制进行建模和研究，增强政府相关管理部门对加强公共危机管理中的民众心理干预，有助于在精神上给予民众必要的援助和保障，削减种种负面心理，对于应对和化解危机具有重要的现实意义。本文对公众社会媒体的信息传播机制进行了建模，并对公共危机状态下民众的心理表现、心理特征进行了研究，发现了相关信息传播规律，对现阶段我国公共危机管理中民众心理干预具有一定的积极意义。

关键词: 公共危机, 危机管理, 民众心理, 心理干预

Abstract:

With the fast increase of Internet and data scale in Internet, Internet is playing a more important role in information spreading. In recent years, it is reported that social network expressed is a typical complex network with scale free degree. With the increase of emergency cases happened in the world and our country, the government has realized that it is necessary to manage and control the information spreading in social network. In this paper, a new experiment platform frame based on SPA (Spreading Activation) model and social centrality is proposed to validate the information spreading speed in social network to help our administration department to hold more efficient control of social network.

Key words: public crisis, crisis management, public psychology, psychology intervention

邓小龙, 尹栾玉, 李欲晓. 基于SPA模型的社会媒体信息传播机制建模与研究[J]. , 2016, 28(8): 99-105.

Deng Xiaolong, Yin Luanyu, Li Yuxiao. Modeling and Research on Social Network Information Transportation Based on SPA Model[J]. , 2016, 28(8): 99-105.

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