电商平台自有品牌引入与定价时序选择
喻冬冬, 罗春林, 田歆, 万谧宇
E-commerce Platform Store Brand Introduction and Pricing Sequence Selection
Yu Dongdong, Luo Chunlin, Tian Xin, Wan Miyu
管理评论 . 2023, (6): 160 -170 .