管理评论
非合约型客户终身价值的稳健性度量：经典方法与机器学习算法的综合测算研究
成栋, 孙莹璐, 薛薇
Robust CLV Measurement in Non-contractual Settings:A Study of CLV Measurement Combining Probability Models and Machine Learning Algorithms
Cheng Dong, Sun Yinglu, Xue Wei
管理评论 . 2019, (4): 83 -98 .