建设工程情境中合同公平参照点的多维结构与内容：基于内容分析法与眼动实验的混合研究设计

管理评论 ›› 2020, Vol. 32 ›› Issue (8): 179-192.

• 组织行为与人力资源管理 • 上一篇下一篇

建设工程情境中合同公平参照点的多维结构与内容：基于内容分析法与眼动实验的混合研究设计

严玲¹, 郭亮^1,2, 曾诚¹, 李铮¹

1. 天津理工大学管理学院, 天津 300384;
2. 广西科技大学土建学院, 柳州 545006

收稿日期:2017-12-29 出版日期:2020-08-28 发布日期:2020-09-05
通讯作者: 严玲(通讯作者),天津理工大学管理学院教授,博士生导师,博士。
作者简介:郭亮,天津理工大学管理学院博士研究生,广西科技大学土建学院讲师;曾诚,天津理工大学管理学院硕士研究生;李铮,天津理工大学管理学院硕士研究生。
基金资助:
国家自然科学基金面上项目（71572128；71471132）；国家自然科学基金青年项目（71402119）。

Study on the Multi-dimensional Structure and Content of the Contract Reference Point in Construction Project Situation: Based on Content Analysis and Eye Movement Experiment

Yan Ling¹, Guo Liang^1,2, Zeng Cheng¹, Li Zheng¹

1. School of Management, Tianjin University of Technology, Tianjin 300384;
2. School of Civil Engineering, Guangxi University of Science and Technology, Liuzhou 545006

Received:2017-12-29 Online:2020-08-28 Published:2020-09-05

摘要/Abstract

摘要： 建设工程合同作为一类参照点，可以通过诱发承包人的公平感受而对其行为产生影响，而识别合同中具有公平参照点效应的合同条款是展开深化研究的基础。在契约参照点效应框架下，首先采用内容分析法识别建设工程合同中的重要条款，并依此设计相应的眼动实验材料；然后通过眼动实验对识别出的合同公平参照点进行验证。研究结果显示，合同分配公平参照点是公平参照点的核心，而合同程序公平参照点居于次要地位；合同风险相关条款形成了合同分配公平参照点，而合同参与权相关条款形成了合同程序公平参照点。研究成果深化了对契约参照点理论的认知，对公平理论形成了有益的补充，并对参照点理论的应用做出了边际贡献，对合同策略的制定具有重要意义。

关键词: 建设工程合同, 契约参照点理论, 公平参照点, 内容分析法, 眼动实验

Abstract: Construction contract is a kind of reference point which can induce contractors' fairness perception and influence their behavior further. It is essential to identify which clause in contract is the fairness reference point. Under the guidance of the contract reference point theory, the important clauses of construction contract are identified by content analysis method, and the eye-movement experimental materials are designed based on the analysis result. Then the discerned contract fairness reference point is verified by eye movement experiment. The research results show that the distributive justice, which is embodied in risk sharing clauses, is the most important fairness reference point in contract and the procedural justice, which is embodied in participation right clauses, is the next in importance. The result deepens the cognition of contract reference point theory, enriches the fairness theory, and makes marginal contribution to the application of reference point theory, which has an important practical significance for the designation of contract strategy.

Key words: construction contract, contracts as a reference point, points of justice, contents analysis, eye movement experiment

严玲, 郭亮, 曾诚, 李铮. 建设工程情境中合同公平参照点的多维结构与内容：基于内容分析法与眼动实验的混合研究设计[J]. 管理评论, 2020, 32(8): 179-192.

Yan Ling, Guo Liang, Zeng Cheng, Li Zheng. Study on the Multi-dimensional Structure and Content of the Contract Reference Point in Construction Project Situation: Based on Content Analysis and Eye Movement Experiment[J]. Management Review, 2020, 32(8): 179-192.

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建设工程情境中合同公平参照点的多维结构与内容：基于内容分析法与眼动实验的混合研究设计

Study on the Multi-dimensional Structure and Content of the Contract Reference Point in Construction Project Situation: Based on Content Analysis and Eye Movement Experiment

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