›› 2019, Vol. 31 ›› Issue (7): 294-304.

• 实证研究 • 上一篇    

企业社会责任、资源重构与商业模式创新

胡保亮1, 疏婷婷1, 田茂利2   

  1. 1. 杭州电子科技大学管理学院, 杭州 310018;
    2. 杭州电子科技大学信息工程学院, 杭州 311305
  • 收稿日期:2018-08-22 出版日期:2019-07-28 发布日期:2019-07-28
  • 通讯作者: 田茂利(通讯作者),杭州电子科技大学信息工程学院副教授,博士。
  • 作者简介:胡保亮,杭州电子科技大学管理学院教授,博士生导师,博士;疏婷婷,杭州电子科技大学管理学院硕士研究生。
  • 基金资助:

    国家社会科学基金项目(18BGL025);教育部人文社会科学研究项目(17YJA630027);浙江省高校重大人文社会科学攻关计划项目(2016GH007)。

Corporate Social Responsibility, Resource Reconfiguration and Business Model Innovation

Hu Baoliang1, Shu Tingting1, Tian Maoli2   

  1. 1. School of Management, Hangzhou Dianzi University, Hangzhou 310018;
    2. School of Information Engineering, Hangzhou Dianzi University, Hangzhou 311305
  • Received:2018-08-22 Online:2019-07-28 Published:2019-07-28

摘要:

本文旨在探讨企业社会责任通过资源重构的中介作用影响商业模式创新的路径机制。为此,本文围绕企业社会责任、资源重构与商业模式创新三者之间的关系提出了研究假设,并应用层次回归分析方法对通过问卷调查获得的186家企业数据进行实证研究、检验了这些假设。研究发现:企业对顾客履责、企业对股东履责、企业对员工履责和企业对社会履责均正向影响商业模式创新;资源重构正向影响商业模式创新;资源重构分别在企业对顾客履责、企业对员工履责和企业对社会履责影响商业模式创新中起部分中介作用,在企业对股东履责影响商业模式创新中起完全中介作用。

关键词: 企业社会责任, 资源重构, 商业模式创新

Abstract:

This paper aims to explore how corporate social responsibility affects business model innovation through the mediating role of resource reconfiguration. Therefore, the hypotheses on the hierarchical relationship between corporate social responsibility, resource reconfiguration and business model innovation are proposed, and these hypotheses are tested by using hierarchical regression analysis method with data collected from 186 firms. The results show that responsibility to customers, responsibility to shareholders, responsibility to employees, and responsibility to society affect business model innovation positively; resource reconfiguration affects business model innovation positively. The results also show that resource reconfiguration partially mediates the influence of responsibility to customers, responsibility to employees, and responsibility to society on business model innovation, and fully mediates the influence of responsibility to shareholders on business model innovation.

Key words: corporate social responsibility, resource reconfiguration, business model innovation